Home/About Us

Australia’s #1

Construction Hire Marketplace
When we say number #1, we mean more than 4x the traffic of our nearest competitor, and twice as much searchable inventory.

Who's behind us?

In iseekplant’s early years, we were funded by founders, family members, friends and colleagues. Then in 2013, we met with forward-thinking technology business, Position Partners. They became our first major investor who gave us the legitimacy and scale to take our business national. In 2015, Seven Group Holdings joined as investors and agreed that the construction procurement process in Australia was ready to be ‘shaken-up’. 2017 saw the Queensland Investment Corporation (QIC) also become shareholders supporting us as a Queensland-based technology business that was gaining national traction.

Then in late 2019, Macquarie Group joined as our latest strategic investor. Macquarie’s investment continues to deliver growth capital to iseekplant and support our strategy and scaling plans.

Macquarie Group
Position Partners
Queensland Investment Corporation
Seven Group Holdings

What do we have to offer?

18,718
Construction Suppliers
375,245
Machines & Services
$1.4 Billion
In Job Leads Yearly

See what’s available for yourself

Machine or Service
Location name

A brief history

What matters to us

At iseekplant, we believe there are 3 states of being. You can watch sh*t happen, let sh*t happen or make sh*t happen. And we want to be the ones that make sh*t happen.

We’re here to increase productivity, cut complexity and build trust within the construction industry. And that’s why hundreds of thousands of Australian construction workers have made iseekplant a part of their everyday lives. They’ve made us the go-to online destination to source plant, equipment and services and we’re here to back them through and through.

So if you’re ready to make sh*t happen too, then iseekplant is the place for you.

What matters to <span class="text-brand-orange">us<span>

The Big Rebranding of 2021

In 2021, we decided that it was time for iseekplant to go through a change. We thought, “we’re Australia’s largest construction hire marketplace and we’ve still been using the same logo for the past 10 years!” So, we put our hard hats on and got to work. We partnered with Sydney branding agency, Principals as well as the creative agency, SLIK, to help us find our voice, messaging, look and feel. To learn more about why it was so important for us to rebrand, watch this video from our founders Sally, Matt and Drew.

Our leadership team

As iseekplant has grown from what was once an idea into a reality, the day-to-day operations have been handled by Matt, Sally and Drew, under the guidance of our Board of Directors. They’re supported by our management team who work hard every day to make sh*t happen.

Meet them below:

Our leadership team
Ian Petherbridge

Ian Petherbridge

Chairman
Lauren Williams

Lauren Williams

Board Member
Matthew Phillips

Matthew Phillips

Board Observer
Sally McPherson

Sally McPherson

Chief Executive Officer
Drew McPherson

Drew McPherson

General Manager
Matt Peters

Matt Peters

Chief Operating Officer
Bronwin Freke

Bronwin Freke

People & Culture Manager
Elizabeth Kinnane

Elizabeth Kinnane

Financial Controller
Garcon Keelan

Garcon Keelan

Head of Sales
Greg Skerman

Greg Skerman

Head of Software Engineering
Zubair Khatry

Zubair Khatry

Studio Lead

In the media:

Macquarie backs ‘Uber for tradies’
Macquarie backs ‘Uber for tradies’
The Australian
Macquarie’s specialised and asset finance division has taken a shareholding of between 10-15 per cent in iseekplant.
Learn More
Kerry and Ryan Stokes tracking rise of the machines with iseekplant
Kerry and Ryan Stokes tracking rise of the machines with iseekplant
Financial Review
Seven Group Holdings backs iseekplant.com.au, Australia’s biggest online hire marketplace for machinery owners.
Learn More
Build it and they will go
Build it and they will go
Courier Mail
iseekplant takes the construction industry by storm.
Learn More

Become a supplier

Create a free supplier profile on iseekplant to share in over 10,000+ job opportunities every month.
Learn More

Contact Us

Got a question? Talk to the team that backs you.
Here’s how to reach us:

Our Head Office

Office Address

Level 6A/51 Alfred Street
Fortitude Valley QLD 4006

Postal Address

PO Box 2340,
Fortitude Valley QLD 4006

Contact Details

Business Hours
Mon-Fri 8:00am to 5:00pm
Looking for help? Live chat with us!
Chat now